World Pastry Champion* to promote Isigny Sainte-Mere and Michel Cluizel in Shanghai and Beijing

From the 5th to the 9th of September 2016, Alexis Bouillet, Head Pastry Chef at Stay Taipei, performed two product demonstrations in Beijing and Shanghai in front of approximately 120 pastry professionals, notably at the prestigious Beijing W-Hotel.

Co-organised with Goodwell China, the event was the occasion to promote our two core brands, Michel Cluizel and Isigny Sainte-Mere to Pastry Chefs and Professionals and to further nourish their knowledge of dairy and chocolate products which present great interest in Mainland China: Isigny Lactic and Slow Maturation ideal for pastries (1kg sheet and 250g butter roll), U.H.T Whipping Cream, Fromage Blanc as well as Michel Cluizel Single Plantation and High cocoa content Couverture Chocolates, Cups, Shells and Fillings.

Recipes were as diverse as Entremets cakes, chocolate bonbons, platted desserts and puff pastries (croissant & pithivier) specifically developed by the Chef. The two demonstrations were both followed by tasting sessions with the view to offering a comprehensive product experience!

*Worldskills International Pastry Competition, London, 2011